Our Story

Lorain’s For Her has been a fashion destination for women in the community for more than 65 years. Our story starts with MaryAnn Johnson, the boutique was built on a love for style, quality, and customer connection. Over four decades, MaryAnn created a trusted space where women could discover looks that made them feel confident and stylish.

Her daughter, Kay Newell, proudly carried on that vision and continues to lead Lorain’s today as the owner. Under Kay’s leadership, Lorain’s has remained true to its roots—offering classic looks with a touch of edge—while embracing the ever-changing world of fashion. The boutique has built a reputation for curating high-quality pieces, often made in the U.S.A. and Canada, that customers can wear season after season.

Today, Lorain’s is evolving once again with the addition of fourth-generation family member Megan Coyne, who brings a fresh perspective and passion for connecting with customers both in-store and online. Together with Jodi, Megan has joined Kay as part of the buying team, helping to elevate the store’s look and bring in exciting new brands that speak to today’s fashion-forward women.

Beyond clothing, Lorain’s For Her is about creating an experience. Located in East Towne Square Mall, we’re part of a vibrant collection of locally owned businesses—restaurants, salons, boutiques, and more—that make shopping and gathering with friends both easy and fun.

While fashion trends will always change, our mission remains the same: to serve women with style, quality, and a sense of community that has carried us through four generations and will continue for many more.